Managing Customer Experience Program

Course Description

This program is designed to build Managers’ capabilities to enable them to manage their teams within the directives of the Organization – i.e. managing the Organization’s Customer Experience. This will comprise of understanding the main principles for managing the Customer Experience, motivating staff, monitoring their performance in delivering the Customer Experience, providing feedback, and ensuring Customer Experience Consistency across the time

Course Objective

  • Understand the challenges that are currently facing the Organization/organization and yourselves internally and externally
  • Define the Customer Experience and its components – The Concept
  • Understand the impact of customer care on the Organization performance
  • Evaluate the cost of losing customers and how can positive relations with customers lead to boosted performance
  • Learn how to get your team’s commitment on delivering excellent customer service
  • Define the competencies needed for the successful implementation and management of customer experience
  • How to Coach your employees for skills development
  • How to run a Brain storming session to involve your team in solution findings

Program Duration

The workshop can be conducted over a 3-days period

Delivery Method

This course is designed to be delivered in classroom setting and facilitated by an Impact instructor. The workshop can be conducted over a 3-days period.

Target Audience

This course is designed for those who have supervisory functions (Senior managers, branch managers, supervisor and team leaders…).

Study Material & Tools

Program modules include case studies, role plays, self-assessments, and experiential exercises. This will ensure maximum learning and ongoing engagement and involvement of all participants.

Program Language

All program materials will be in English, the actual training sessions will be conducted by Facilitators fluent in both Arabic & English. Arabic participant guides may be provided if you prefer.


For further information or if you have any questions please do not hesitate to contact us